Gap: Sound of Color

A storyboard from Blind.com

To promote their colorful spring and summer collections, Gap enlisted Chris Do and the Blind team to create a video for Danish post-punk duo Sune Rose Wagner and Sharin Foo, better known as The Raveonettes. With only three weeks to conceive and complete the project, the team executed an edgy and elegant exploration of the contradictory forces that black and white represent.

See the entire concept here.

Tags: ,

This entry was posted on Friday, April 18th, 2008 at 8:34 am and is filed under Pix. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

ss_blog_claim=53530d43dc267adc556cf944bc3e7d55